Management with a structural vision
Leadership at Alfa Business Holding is based on strategic vision, sector experience and execution capability. Our management team combines:
- Industrial expertise
- Commercial development
- Financial management
- Digital strategy
- Business expansion
Group leadership is not limited to supervision. It drives growth, identifies opportunities and sets the corporate direction.
Leadership model
We foster leadership that is:
- Participative
- Results-oriented
- Data-driven
- Committed to operational excellence
- Focused on scalability
Leadership is the engine that turns structure into real growth.
Meet our team
A multidisciplinary group that combines industrial experience, brand development and technological vision.
Benjamín González Rodríguez
Presidente Ejecutivo. Barcelona 1975.
Alberto Feria López
CEO. Barcelona 1980.
Álex González
Co Founder. Barcelona 1999.
Eric González Toledo
Co Founder. Barcelona 2002.
Xavier Garcia Figueras
HHRR Lead. Barcelona 1972.
Alejandro Catalán Segura
CTO. L'Hospitalet de Llobregat 1997.
Didac Valls Diaz
COO. Barcelona 1982.
Luis Pallarés López
Accounting Lead. Barcelona 1961.
Ronald Pérez Ojeda
Business Controller. Valencia 1982.
Sergio Pascual Ortiz
Warehouse Lead. Barcelona 1991.